Campus News

Prize in Aarohan Marketing Event

Mr. Nandan C. Jog and Mr. Pratik Tripathy of PGDM 2017-19 won 2nd Place in Aarohan Management Fest - Marketing Event, organized by BNM Management College, Bengaluru, held during April 27 & 28, 2018. 

FDP on “R” in Research

 
The recent technological advances have increased a teacher’s responsibility in getting trained in specific tools for analysing the data. ‘R’ is one such tool that helps the researcher to analyse the data with ease. Due to its popularity, it has become important for academia to learn it in detail. To address this training need a 2-day Faculty Development Programme (FDP) on "R" in Research was offered to on June 14 & 15, 2018 at SDMIMD.
 
The FDP focused on training the participants in R and also on steps to be adopted by faculty and students in using R for research and publications. Hands-on sessions introduced feature available in R to the participants.
 
Dr. Srilakshminarayana was the resource person for the programme.

Invited talk on Trends in Business Analytics

Dr. Mathirajan, Faculty, Indian Institute of Science, Bangalore, was the invited speaker for the Business Landscape Program session scheduled on June 11, 2018 at SDMIMD Auditorium. The talk introduced PGDM 2017-19 Batch to various aspects of business analytics and trends in descriptive, predictive and prescriptive analysis.
 
The speaker demonstrated how linear programming and various other algorithms including solver, lindo and lingo programs helps managers to solve day-to-day problems faced by the organizations.
 
Dr. Mathirajan shared experience in the project carried out for Bangalore Mahanagara Transport Corporation (BMTC) on location planning and routing of various depos and bus stops for profit maximisation.

MDP on Creativity and Problem Solving

 
A Management Development Program on Creativity and Problem Solving was successfully conducted for the benefit of participants from the N. Ranga Rao & Sons group from Mysore, held on June 7, 2018. The participants represented different functional areas like Marketing, Operations, Information Technology, Finance, and Supply Chain Management, under the group. Mr. Dinesh. C, Vice President – HR of the NRR Group was also present during the sessions and encouraged the participants to take up problems related to the participants’ functional area and develop solutions. The main faculty for the program was Dr. R. Jagadeesh, Professor, Operations Management and Quantitative Techniques, SDM IMD, who conducted four sessions covered different aspects of creativity and problem solving. The sessions discussed the concepts and theoretical aspects of creativity, developing the ability to think differently, finding solutions through creative techniques, and also involved hands-on exercises and games, along with solving puzzles. All these activities stimulated the participants who later in the day developed solutions for their department related problems, using a systematic procedure as given in the worksheet. The participants expressed their satisfaction and appreciation through their feedback at the end of the program.

Business Landscape Program 2018

As in previous years, the second year students were welcomed back after their Summer Internship Projects with a week-long orientation called “Business Landscape".
 
To support the students and to make them ready for a corporate career, and to sensitize on general awareness topics of contemporary interest and also to the broad vistas of strategy and leadership a Week-long Business Landscape Course was designed and offered to the PGDM 2017-19 Batch. Separate sessions were conducted on analysis of companies and statistical techniques. Prof. S N Prasad, Professor, Strategy, SDMIMD, coordinated the program
 
The week-long program gave a platform to the young managers to get ready for the specialization and placement activities scheduled during the academic year. A second phase of this orientation is planned later in the academic year.

Workshop on ‘How to succeed through Ph.D. Journey?’

 
“The award of Ph.D. is not an end of academic research journey. On the contrary,  it is the beginning of  the pursuit of findings to support decision-makers “thus said Dr. N.R. Parasuraman, Director, SDMIMD during the inauguration of the workshop on ‘How to succeed through Ph.D. Journey?’ held on May 18, 2018.
 
Researchers should take the support of technological tools and rich resources available in the electronic database in bring out quality research. 
 
Expressing his concern on standards of research, the key resource person of the workshop Dr. R. Jagadeesh, Professor of Operations, SDMIMD, said that although the number of Ph.D. degrees awarded in the country has gone up in the recent times, the quality of research has notably gone down. Hence it is essential that the researchers focus on quality right from the beginning to ensure a valuable output from the Ph.D. program
 
The workshop focused on introducing the research etiquettes, identification of topics, research design and carrying out literature review. Research scholars from different universities in Karnataka and neighbouring states participated in the workshop. Dr. Sunil MV, Coordinator & Resource Person of the workshop, faculty members and staff present during the inaugural session.