Conference in 2017-18

3rd International Economics Conference

 
SDMIMD organised two-day International Conference on “Economic Growth and Sustainable Development: Emerging Trends” on November 10-11, 2017 at SDMIMD campus. Sri.S. Chandrasekhar, Managing Director, Bhoruka Power Corporation Limited inaugurated the conference. In his keynote address, Mr.Chandrasekhar raised concerns overs poor productivity, jobless growth and rising unhedged loans which impede economic growth in India. He believes that sustainable development could be achieved only through sustainable energy. Energy security has been considered as lynchpin of sustained economic growth. Dr.N.R.Parasuraman, Director, SDMIMD emphasised on the urgent need for intensive research in the field of risk management to sustain the growth of corporate firms.        
 
Dr.Doug Gilbert, Staff Faculty, School of Business, University of Phoenix, USA, Dr.Anand Srinivasan, Associate Professor-Finance, National University of Singapore, Singapore and Sri.K.P.Aggarwal, Business Head- HDFC Ltd. were the prominent Distinguished Speakers deliberated upon the various dimensions of growth and sustainability. Prof.K.K.Ramesh, Professor, Indian Institute of Management, Kozhikode delivered valedictory address on November 11, 2017.
 
During the course of two days, 198 selected academic research papers were presented and deliberated. The conference had more than 250 delegates participating from several countries including USA, Singapore, Mauritius, Iran, Nigeria, Yemen, Ethiopia, Eritrea and Egypt. 
 
The conference was coordinated by Dr.B.Venkatraja, Assistant Professor-Economics at SDMIMD.

International Conference on Marketing

‘In the midst of ever-changing digital advances ‘marketing’ of product or services has become more complicated and throws up new opportunities and challenges. The shift from traditional to digital marketing has witnessed more gain and insights about the customers and to understand, reach and helped them to connect with them in a more precise manner. The perfect blend of Customer Relationship Management (CRM) and Digital Marketing can help in managing contacts, leads, opportunities and campaigns’ thus opined B.C. Rao, Managing Director, Kennametal India Ltd, Bangalore, during the keynote delivered at the 2-Day International Marketing Conference organized by SDM Institute for Management Development (SDMIMD), on October 26-27, 2017.
 
The two day conference provided platform for the industry experts, marketing practitioners and academia to share their knowledge and experiences of marketing in the digital milieu. 
 
Mr. Venguswamy Ramaswamy, Global Head, iON, Tata Consultancy Services and Mr. N. Ravi Shankar, CEO, Aim High Consulting; will be delivering invited talks during the conference. Research papers, concept notes and case studies will be presented by the participants from across India, during the technical sessions of the conference.
 
Valedictory chief guest Dr. Bhimaraya Metri, Director, IIM Trichy, stressed on how technology is changing and its impact on businesses. Dr. Metri also provided insights about global restructuring, how nations are reshaping itself due to the changing socio and economic conditions.
 
Dr. N.R. Parasuraman, Director of the institute; Dr. H. Gayathri, Deputy Director; and Prof. Jayakrishnan, Conference Chair; Dr. R. Sugant, Professor – Marketing and Chairman; and faculty members graced the occasion.