Webinar on Managing Sustainably

The webinar on ‘Managing Sustainably’ organized for the incoming PGDM 2020-2022 Batch on July 10, 2020 was a curtain raiser on the issue of sustainability which is a contemporary topic. Dr. M.R. Suresh, Professor – Marketing, SDMIMD, provided insights on mainstreaming sustainability as a business concept in the form of sustainable enterprises; and introduced the concept of triple bottom line to students with relevant examples.