2014

Talk on Market Research for Marketing Strategy

Ms. Saroj Sridhar, Feedback Business Consulting, delivered a special talk on the topic ‘How Marketing Research helps in formulating Marketing Strategy?’ on November 27, 2014 at the Institute Auditorium.

Mr. Dinesh wins IFLA 2014 Award

Mr. Dinesh M.R.of PGDM 2013-15 Batch received the Infocom Future Leadership Award (IFLA) award for having placed among the top 6 papers, selected by KPMG India, the Talent Partner for the International B-School Open Paper Writing Competition organized by ABP Pvt Ltd. The other Top 5 papers were from IIM-B, ISB, XLRI and Great Lakes.  Mr. Dinesh article on the theme "Entrepreneurship" will be published in IFLA 2014 Compendium. The top six will be presenting their paper at the final round scheduled on December 5, 2015 at Hotel ITC Sonar, Calcutta. 
SDMites have done it again! It may be recalled here that year the paper "Empowerment & Social Businesses" by Mr. Deepak Nesarikar had won the IFLA 2013 award.