Guest Lecture 1516

Talk on ‘Why be ethical?’

 
Students of the first year PGDM course had the privilege of listening to Poojya Brahmachari (Br) Sujaya Chaitanya, the youngest monk in the Chinmaya Mission on August 8, 2015 on the topic “Why be ethical?” 
In his characteristic way, Br. Sujaya Chaitanya talked about survey results published in a daily. In the survey most people opined that good people suffer, the speaker queried the audience as to whether they would agree with the survey results.  Not surprisingly, 90% of the audience echoed the opinion that good people suffer most. He set out to analyse if it is true using logic or Nyaya! He gave six rules of mind and proved that purer the mind, happier the people! If it is so, good people really don’t suffer!
Providing of this foundation is very much required as everybody wants to be happy and if by being good, one is to suffer, why be good at all?!! But Poojya Swamiji established through logic that it is not so.  Thus the topic “Why be ethical” was amply covered!. The session was followed by a lively discussion with the students. 

‘Dream Big’ said Jai Narayan

Mr. Jai Narayan, a Life Skill Trainer at Tata Elxsi delivered a motivational speech to SDMites on Saturday, August 1, 2015. The central theme of the speech was "DREAM BIG".
Mr. Jai emphasized the fact that one need to take charge of one’s life to achieve something big and meaningful. He said this is possible by dreaming big and working hard towards achieving the same. He summarized the whole process saying, shed your inertia, introspect the purpose of life, pursue your goal with focus and hard work and make a difference by leaving behind a legacy.
Jai also shared as to how students need to prepare themselves to  embrace the corporate world as they graduate, which is very different from the campus world and where interdependency is key to success. He also shared his own moments of truth from the real world to appreciate difference between customer satisfaction and customer delight as Customer is a key for business success.
Overall, it was an inspiring talk by Mr. Jai giving a guiding torch to students to grow and develop as an individual, professional and a successful corporate executive as they step out of the Institute on graduation in to the corporate world.

Lessons Learnt in My Journey

The Entrepreneurship Cell - Swayam of SDMites organized an invited talk by Alumnus Mr. Subrahmanya Rao on July 12, 2015. Mr. Subrahmanya is the founder and CEO of Discover Dollar – A financial service company that provides insights into merchandise and helps retailers to substantially reduce overpayments, leakages and frauds. 
Mr. Rao shared the experience of his journey as an entrepreneur and the hardships faced during  his talk “My Start-up journey and lessons learnt”. He called upon the students to think big on ideas in early stages of entrepreneurship and to wisely choose the partners. Mr. Rao spoke, how by learning from the mistakes made in the early stages of his entrepreneurship journey, one could avoid the pitfalls and speedup the growth process.

Institute to Industry - A Transition Story by an Alumnus

It was a great experiential learning for the new batch of PGDM students from an alumnus of the Institute, Mr. Jacob Thomas, Campus Recruitment Lead (Kerala), Tata Consultancy Services (TCS) during the course of the talk ‘Institute to Industry – A Transition Story’ on July 11, 2015 at the SDMIMD Auditorium. Mr. Jacob planned the session to make the new SDMites understand the importance of application- oriented learning and the need to consider a holistic approach. In this talk he said ‘knowledge does not make one complete, wisdom does’. Students need to understand the timely application of the needed skill in the most effective manner. He argued that students are institutionalized to the thinking that what they believe is correct. The new SDMites were given an idea of how institutions work and how budding mangers have to equip themselves.

Invited Talk by Dr. Pradeep A. Rau

‘Marketing demands good communication skills apart from a good knowledge about the global happenings including such topics like GDP, economic indicators, demographics, and social media. Social media is replacing many other forms of communication including the telephone calls’ thus said Dr. Pradeep A. Rau, Professor of marketing and International Business, The George Washington University, Washington, DC, USA during the invited talk organized on July 3, 2015. 
Dr. Rau emphasized the role of advertisement and brand building to develop customers on an international scale. Raising questions about India’s capabilities, he provided insight to the possible changes in the future including a shift of world’s trade towards China and India. In his talk he stressed on the need to improve the manufacturing capabilities in India if India is to be seen as the future’s manufacturing hub. The talk touched upon several aspects of global business and management education. Dr. Rau kept the session interactive by involving the students in question-answer discussion. He also informed the students about the benefits of studying an MBA program and also about the differences between the US and the Indian students.