Guest Lecture 1920

Interactive Session on Product Management

On 22nd June 2019, SDMIMD organized an interactive session on ‘Product Management’ as a part of its Prerana – Alumni Lecture Series, with Mr. Rajnikanth Urs M.C., Regional Product Manager for Asia Pacific and Japan, HP Asia Pacific Pte Ltd., as the distinguished speaker.
 
‘Attitude, persistence, patience, the ability to understand the customers and present the right solutions are the core skill set required to be successful in the field’ thus said Mr. Rajinikanth Urs, while sharing his insights on qualities and skills that were instrumental in making him a successful product manager for Asia Pacific region at HP.
 
In his address, Mr. Urs spoke about Product Management and threw light on its different aspects which included, product life cycle, competitor analysing, customer requirement, identifying the gaps in the present market, planning for a product in terms of features and budget and further, deciding a plan to launch the same. 
 
The session was concluded with Mr. Urs addressing the queries raised by students with respect to the topic and pertaining to a career in Sales and Marketing.
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