On January 7, 2019, SDMIMD organized an International Symposium for the faculty and students from the Mays Business School, Texas A&M University. The symposium inaugural talk was delivered by Dr. Julian Gaspar, Clinical Professor and the Head of the Centre for International Business Studies at the Texas A & M University as the distinguished Chief Guest. In his opening remarks, Dr. Julian Gaspar expressed his views on the changing face of international business which is an aftermath of Brexit and the political risks which potentially every nation has been facing. Read More>

The student wing of SDMIMD has several Social Responsibility initiatives extending a helping hand continuously to the NGOs, Government Departments, and Social Service Organizations. The students 'Social Relevant Projects' provide a suitable solution to the existing problems in these organizations.

As in the previous years’ SDMites as a part of the social responsibility initiative extended financial contribution to the NGO's in Mysore on January 3, 2019. Organizations - Sneha Kirana Spastic Society; Purna Chetana Public School; Divya Deepa Charitable Trust’s Kaliyuva Mane; Arivu Vidya Samsthe, Nireekshe School for Special Children, Pratham, Shakthidama, Pinjarapole and Asha Kirana Hospital, were identified for the current year for this initiative. Sri C.V. Sridhar, the Administrative Officer, joined the students during this support activity.

A one day MDP on Effective Interpersonal Communication was held on January 4, 2019 at SDMIMD. The MDP focused on barriers to interpersonal communication and the concept of communication with the self as being vital for effective interpersonal communication. Emotional Intelligence, verbal and non-verbal communication, empathy, perception, listening and giving and receiving feedback were some of the topics that were emphasised. Sixteen participants from Automotive Axles Pvt. Ltd. and Meritor HVS India Ltd. attended the MDP. Dr. Neetu Ganapathy, Faculty, SDMIMD, was the resource person.

• Reviewed the paper “Using Classical Test Theory and Item Response Theory to evaluate a Selection Test for Civil Servants in the Kingdom of Saudi Arabia” submitted for publication in the Journal Common Ground Publishers, USA.

• Invited as an external question paper setter in the area of HRM by Vignana Jyothi Institute of Management, Hyderabad

• Invited to deliver a talk on Business Analytics on January 16, 2019, at the Institution of Engineers, Mysore. The Institution of Engineers had organized this talk in association with Computer Society of India, Mysore. Besides, giving a conceptual overview of Analytics, Prof. Minhaj presented several business use cases like Remarketing, Recommender Systems, Market Basket Analysis, Sentiment Analysis etc.

• Invited to deliver a talk about ”Digital Platforms for Marketing” at Jawaharlal Nehru National College of Engineering (JNNCE) -Shimoga, Department of Management Studies on 4th January 2019 and he was also a part of the panel discussion - " How Digital Marketing in India will change in 2020 and beyond." The talk was part of the Two day International Conference on “ Marketing in Digital World- Trends, Opportunities & Challenges" organised by JNCCE -Shimoga.

• Invited by Vidhyavardhaka First Grade College, Mysore as a panel speaker on "Globalisation and Sustainable Development in India". This was a part of one day conference on "India's Path of Development in the Era of Globalisation" held on January 19, 2019.

Quick Contacts:

Ms Rekha Ganapathy, Admissions Officer
Mobile: 9742722906 | Email: admission@sdmimd.ac.in

 

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The 70th Republic Day was celebrated with great patriotism and fervour at SDMIMD on Saturday, January 26, 2019. The celebrations began with a patriotic song.

Prof. Sridhar, Faculty and Chief Administrative Office, SDMIMD, unfurled the national flag. Speaking on the occasion, Prof. Sridhar said ‘it’s our duty to respect our parents & teachers, who made us responsible citizens. We got to be very fortunate to have been born in this great country. India is a vast and diversified country with Multi Religions, Languages, Cultures, faith and beliefs. Read More>

On 19th January 2019, SDMites organized Technical Session by Prerana – SDMIMD Alumni Association, for the first year PGDM students. SDMIMD Alumnus Mr. Niranjan Naik, National Sales Head, Bosch, and Secretary, Prerana, delivered talk on ‘Strategic Management’ and Mr. Abhijith M.K., VP, Reliceli Bangalore, delivered the session on ‘Sales and Marketing as a career - with relevance to Industry 4.0’.

Mr. Niranjan Naik, in his speech gave a brief about Bosch’s energy and building solutions. Mr. Naik emphasised on the market oriented strategic planning which is a significant managerial process of developing and maintaining a viable fit between an organisational objective or skills, resources, and its changing market opportunities. He also focused on the strategic planning action areas which includes managing companies or businesses as an investment portfolio; assessing each business activity by considering market’s growth rate and company’s position and fit in that market; developing a strategy (game plan) to achieve long run objectives. He also highlighted that four levels in a strategic planning viz. the corporate level, division level, business level and product service level. He then elucidated the difference between a strategic plan and a business plan in terms of their respective objectives, tenure and focal points. Further, he enunciated the different components of a strategic plan and a business plan. Read More>

Toastmasters' Club of SDMIMD organized a motivational talk for PGDM 2018-20 Batch on Thursday, January 24, 2019. Mr. Pranab Singh – Entrepreneur, Motivational Speaker and Business Mentor was the invited speaker for the talk.

The talk started with the journey of the speaker as an entrepreneur, his experiences, the failures and opportunities to prosper. Mr. Singh emphasized that good is never great, and opined that continuous development is essential for the growth of both the enterprise and the entrepreneur. He also highlighted the value of communication in today’s dynamic business scenario. Read More>

Jayakrishnan, S. (2019). Air India Express: The Changing Phase for a Low-Cost International Carrier. SAGE Business Cases, Online ISBN: 9781526474629, January.

Venkatraja, B. (2019). Corporate Social Responsibility and Sales Performance of the Firm: A Panel Data Analysis for Indian Scenario. The Empirical Economics Letters, ISSN 1681 8997, Vol.18 (1), January.