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Mrs. Monisha Devaiah, Marketing Manager - APAC at AVIXA and an alumna of SDMIMD, delivered a talk on "Marketing in the Age of AI" on June 5, 2024. The talk was organized as part of the Business Landscape course. Monisha Devaiah's session focused on AI's transformative impact in marketing. She emphasized AI's potential to drive personalization, productivity, and growth, highlighting tools like ChatGPT and Canva. While AI offers substantial benefits, she stressed the importance of responsible use and human judgment in decision-making. Monisha urged the audience to embrace AI technology, balancing its benefits with human-centric values. |
