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On August 12th, SDMIMD hosted a guest lecture by Mr. Prasanna Kumar N., who provided an overview of the IT Product Industry and Product Life Cycle. He discussed challenges in the introduction phase and the importance of innovation for market acceptance. In the growth phase, he emphasized scaling operations and enhancing features. For the maturity phase, he highlighted strategies to optimize processes and sustain market share. The lecture concluded with a discussion on rejuvenating or phasing out products in the decline phase. He also stressed the need for agile development in response to rapid technological advancements. |