Campus News

Webinar on ‘Consumer Insights and its Importance’

‘In a competitive business environment, the survival and growth of any organization depend on how well they understand their customers’ thus said Dr. Jayakrishnan S., Faculty – Marketing, SDMIMD, Mysore, while discussing the concept of consumer insights and the relevance of consumer insights for companies during the Webinar organized for PGDM 2022-2024 Batch on May 27, 2022. Dr. Jayakrishnan shared the methods to gain consumer insight and its applications were also shared with the participants. The interaction between the students and the speaker was interesting. 

Certificate Awarding for the 4th Batch DBE Students

The program Developing Business Excellence [DBE] – with a Sense of Social Responsibility, designed for the overseas students studying in India concluded on May 30, 2022. The 4th Batch of the DBE program had students represented from 9 countries. 21 students received the Program Certificate from the Chief Guest Dr. G.R. Janardhana, Director, International Center and Professor of Botany, University of Mysore, Mysuru. 
 
In his address, Dr. Janardhana urged the foreign students to use the opportunities and the expertise of the institute of repute when they are in India for enhancing their skills and knowledge gain. Further, he appreciated the effort of SDMIMD in building awareness about India and its culture with a sense of social responsibility among foreign nationals. 
 
Speaking on the occasion, Dr. S.N. Prasad, Deputy Director, SDMIMD, Mysore, called upon the participants to be aware of the international environment and developments. He said it must keep us on the path of learning cure and it should be lifelong. 
 
Faculty members from SDMIMD, staff and the participants were present. 

Commencement of Program on ‘Essentials of Management’

SDMIMD designed the 32 hours program for the Master of Commerce [M. Com] students at its sister institute SDM Mahila Makkala Kutta [SDM MMK], Mysore, focused on building the essential management skills for fresh graduates to enter the corporate world. During the inauguration of the program held on May 16, 2022, Dr. N.R. Parasuraman, Director, SDMIMD, Mysore, informed the students about the need for additional skills in orienting them towards corporate readiness. Dr. Devaki, HoD, Department of Commerce, SDM MMK, Mysore, and faculty members joined the inaugural function. 

International Partners’ Research Symposium 2022

SDMIMD joined hands with the University of Dundee for an online Symposium on UDSB and International Partners’ Research Symposium 2022 held on May 25, 2022. The symposium attracted faculty and research scholars across the globe and discussed the theme ‘Understanding Research Impact’. Dr. Mousumi Sengputa, Professor – HR and OB, SDMIMD, Mysore, represented the organizing team from SDMIMD.

Webinar on Role of Data Analytics in Decision Making

The webinar was aimed at exposing incoming PGDM students of Batch 2022-2024 to the importance of data analytics in decision-making. Dr. Sri Lakshminarayana, Faculty – Quantitative Techniques, SDMIMD, Mysore, introduced the components of business analytics and explained how analytics is being used in different domains. During the webinar held on May 13, 2022, the students were sensitized about the avenues for management students in the analytics domain. Dr. Sri Lakshminarayana introduced the process of collecting data, the importance of cleaning of data, selection of the right method for analysis, and failure of models due to violation of assumptions, etc. The webinar concluded with questions from the students.

Webinar on Accounting Essentials for Managers

Dr. M. Sriram, Faculty – Finance, SDMIMD, Mysore, delivered the webinar on ‘Accounting Essentials for Managers’ to the PGDM 2022-2024 Batch on April 29, 2022. The session sensitized the students on the proper understanding of financial statements and the implications for managerial decisions. The emphasis was more on the recent developments in the preparation of financial statements. This was followed by a Q&A session. 

SDMIMD 27th Annual Convocation

Our Institute wore a festive look on Thursday, March 31, 2022 on the occasion of 27th Annual Convocation. 177 eligible students from PGDM 2020-2022 batch were awarded the Post Graduate Diploma in Management by our respective Chairman Dr. D. Veerendra Heggade. Seven students shared nine gold medals for their best performance in Academics, Marketing,  Finance,  Human Resources Management, Systems and Best overall performance. These winners received the gold medals from the Chief Guest Smt. Pankajam Sridevi, Managing Director,  Commonwealth Bank of Australia (India).

In her Convocation address, Smt. Pankajam Sridevi remembered her teachers with high respect, as inspiring personalities. According to her, hardwork is the common force behind every successful person. She also expressed her views on cleverness as a gift and kindness as a choice.  She felt that kindness is more important than knowledge in this era for the upliftment of the society.

While delivering the presidential address, Dr.D. Veerendra Heggade opined that society is changing as women are getting equal importance in terms of education and jobs. He took the example of SDM institutions where more females are getting admission which may force them to reserve seats for boys in the next 10 years.
 
Dr. N R Parasuraman, Director presented the Annual Report having the events happened in the institute and the achievements of the institute during 2021-2022. Dr. S N Prasad, Deputy Director rendered the vote of thanks.

Annula Report | Convocation Video | Convocation Photo Gallery

Newsclips: Andolana | Indian Express | Kannada Prabha | Mysuru Mithra | Mysooru News | Prajavani | Star of Mysore | Times of India | Vijaya Karnataka | Vijaya Vani

Convergence 3i: The SDMIMD-CII Annual Event of Industry-Academia Interaction 2022

Convergence 3i, the 'Industry-Institute-Interaction' event by SDMIMD, Mysore with CII-Mysore was held online on 22 Mar, 2022 from 11AM to 1PM.   The invited audience for this program were the Final Year degree students from across India, young executives and Degree completed students from Mysore and surrounding areas. SDMIMD students and faculty and several CII members from Mysore were present for the event. 
 
Ms. Supriya Salian, Chairperson- CII, Mysore Chapter delivered an energetic, thought provoking talk on “ Covid, WFH and Beyond: Opportunities for the Indian Youth” as the Chief Guest for the event, where in, she brought out the current business scenario and its realities. 
 
Later, in a panel discussion on “ How can I prepare myself to become more valuable to my employer: an employer’s perspective” with Dr. Dharma Prasad, Convener of the Industry-Institute Panel, CII Mysore with three student members, Ms. Jeyashri T, Mr. Swaroop A. Tehsildar and Mr. Guru Pranesh was held. Dr. Prasad SN, Deputy Director of SDMIMD was the moderator of this discussion. 
 
In the discussion, both the views of the employers as well as the aspirations of the youth were brought out by the panelists.  Over 120 students from across India participated in the event and the question-answer session which followed both the speech as well as the panel discussion were of high relevance to the student community. 
 
Dr. NR Parasuraman, Director SDMIMD gave the opening address, Prof. CV Sridhar, Faculty at SDMIMD gave the Vote of Thanks and Dr. Prasad SN introduced the audience to the purpose, significance and background of the event Convergence 3i which is being conducted for 12th year since 2010. 

Virtual Roundtable on Inspiring Women to Lead

At the virtual Roundtable discussion on “Inspiring Women to Lead” organized by SDMIMD and CII Mysuru Women Network Forum on February 28, 2022, Ms. Supriya Salian, Vice-Chairperson, CII Mysuru, spoke on the collaborative leadership style demonstrated by women leaders during the pandemic and the positive impact it has had on countries and organizations. She emphasized the need for industry and academia to deliberate on the ways to bring in more women into leadership positions. The event began with the welcome address by Dr. N. R. Parasuraman, Director SDMIMD, who stated that at SDMIMD every year efforts are on to increase the number of girl students and highlighted that over the last few years majority of the gold medalists have been ladies. 
 
The panel consisted of Mr. Pavan Ranga, Chairman, CII Mysuru & CEO, Rangsons LLP, Mr. Sukumar Rangachari, Past Chairman, CII Mysuru, Ms. Saraswati K S, Senior Project Manager, L&T Infotech Ltd, and Ms. Puja Mehra, Journalist and Author. Dr. Neetu Ganapathy, Associate Professor, SDMIMD, moderated the discussion in which various issues such as the barriers to women in leadership, leadership traits in women and steps that can be taken to inspire women to lead were raised.
 
Mr. Ranga was of the firm belief that women are increasingly important in building organizations as they make excellent mentors, and the future relies on mentor leadership rather than authoritarian leadership. He also stated that organizations should choose women to lead because of their competence and not their gender. The panelists agreed that women need to be focused, build the required competencies and be courageous. Ms. Roopa Rao, Convenor, CII Mysore Women Network Forum, emphasized the necessity of welcoming new possibilities for the desired change in organizations and society. Ms. Deepashree Narendran, Co-Convenor, CII Mysore Women Network Forum, delivered the vote of thanks. The session was attended by Dr. S. N. Prasad, Deputy Director SDMIMD, faculty, staff, alumni, and members of CII. Ms. Rachana M, student, SDMIMD, compered the event.